When our husband was young, the most pressing thing to him was to labor for himself & instead of someone else, however i have noticed that the entrepreneurial spirit is alive in a lot of this week’s young people, as well, however back in those nights, I did not think anyone who owned their own businesses.
It was a given that if you had your own Heating & Air Conditioning company or plumbing company or eating establishment, one of your biggest expenses would be advertising, but now known as marketing, advertising was expensive, & when our husband l earned Heating & Air Conditioning repair & Heating & Air Conditioning installation & opened his own heating & cooling business, advertising was the third biggest expense… Behind only salaries & the costs of the building, advertising his Heating & Air Conditioning business, was pressing however costly! Even so, every one of us made do. His Heating & Air Conditioning company had no other options, really, except to hire an advertising agency – guess Darren Stevens – to try to get more heating & cooling clients. Nowadays, though, our Heating & Air Conditioning company has in-house marketing people, & the vast majority of our marketing efforts are free of low-cost. If you search online for A/C, heating, A/C component repair, or any other number of related keywords, you will soon see our Heating & Air Conditioning company’s ads popping up in your social media feed; You will also see our heating & cooling ads showing up on the sides where all the other ads are. Social media marketing is a skill, don’t get me wrong, however it is much less expensive than advertising used to be, & it helped our Heating & Air Conditioning company grow & prosper.